Homework Answers p24-25

Reading homework:

Answers for Exercise 1:
1 NOT GIVEN (The movie The African Queen is mentioned as containing an early example, but there is no indication of who had the idea. - para 2)
2 TRUE (A set dresser might think of something to boost the level of credibility of realism of the story. - para 3)
3 FALSE ( A spokesperson for the manufacturer said the company was not approached about the use of their product. -para 3)
4 TRUE (arranged product placement deals. The most common type is a simple exchange of the product for the placement...the cast and crew are provided with an ample supply of the company's products. -para 4)
5 NOT GIVEN
6 FALSE (Before product placement really saw a surge in the mid 1980s, it was pretty much a do-it-yourself effort. Now there are entire agencies. -para 6)
7 TRUE (It's highly likely that you'll see one of the major soft drink companies represented. - para 7)

Answers for Exercise 2:
1 YES
2 NOT GIVEN
3 NO
4 YES
5 YES
6 NOT GIVEN
7 NO

EXTRA: